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WPP Media Finland Oy
Liiketoiminnan kuvaus: WPP Media Finland translates business challenges into growth solutions. With 110 dedicated professionals and the collective strength of the Nordic region, we go beyond simply managing campaigns. We utilise deep market insight, WPP Open (our global AI-powered operating system), and our GenAI Ingested Marketing Platform – a next-generation intelligence engine that learns from every data point. This powerful combination enables us to simulate and refine brand strategies, forecast audience shifts and market trends with AI foresight, and optimise your media mix across all channels in real-time. We translate complex data into clear, actionable growth plans, providing clarity in uncertain times. Our approach blends creativity, precision, and AI insights.
Yhteyshenkilö: CEO Minna Mäkinen minna.makinen@wppmedia.com
Osoite: Ruoholahdenkatu 21 A, 5th Floor 00180 Helsinki Finland
Verkkosivu: https://www.wppmedia.com/Tuotteet ja palvelut:
Marketing & Communications Strategy – Integrated strategies that align brand objectives with audience needs, media channels, and commercial goals.
Customer Experience (CX) – Designing and optimising cross-channel experiences that deepen engagement and drive loyalty.
Consumer Insight & Research – Transforming data into actionable insights through qualitative and quantitative research.
Market Trends & Foresight – Continuous analysis of evolving behaviours, cultural shifts, and category dynamics to inform future-ready planning.
Marketing Analytics & Attribution – Measuring what matters through advanced data modelling, campaign performance analytics, and business impact tracking.
Econometric Modelling – Evaluating the incremental impact of media investments on sales and brand performance using robust statistical models.
Media Planning & Buying – Channel-agnostic planning and precision buying that balance efficiency, reach, and effectiveness.
Programmatic Advertising – Data-led, automated media buying with real-time optimisation and audience targeting at scale.
Search Engine Marketing (SEM) – High-performance paid search strategies focused on conversion and growth.
Paid Social Media – Strategic management of social advertising across platforms to drive awareness, engagement, and results.
Social Media Strategy – Organic and paid social approaches that build brand affinity and community influence.
Search Engine Optimisation (SEO) – Enhancing visibility and discoverability through technical and content-led SEO strategies.
Content Marketing – Creation and amplification of high-impact content aligned with audience intent and brand voice.
Ad Serving & Tech Integration – Ensuring seamless campaign execution, measurement, and optimisation through best-in-class ad tech.